Andrés Osorio, OBMI Hospitality Designer, discussed how the designing of properties needs to appeal to experience-driven consumers in the Caribbean, while he shared insights on how regional hotel design can help build relationships with the guest.

Quoted in Hotel News Now, Andrés remarked, “In regional design, you have to be true to your location, have a stable plan to enhance and preserve your environment and connect to your community. There’s no way to create great experiences without investing in the community.” Speaking to the firm’s project in St. George’s, the St. Regis Bermuda, Andrés discussed the importance of designing a property that not only fits into, but also integrates with the land, “you have to accommodate the hotel to its place.”

The other panelists added their insights on regional hotel design and what it meant for them. Neil Kolton, Director of the Caribbean and Florida resort sales and services for   Interval International  stated, “Each location has pluses and minuses, it’s important to know the demographic you are catering to and recognize it.”

Speaking at the Caribbean Hotel Investment and Operations Summit in Bermuda, Osorio was joined by nearly 300 hospitality industry executives to discuss opportunities and challenges in the region.

Read more about Contemporary Regional Design at Hotel News Now.